Open Road Publishing (ORP) Media Kit
PRODUCTION | LAYOUT DESIGN
Around September and October of 2025, I was tasked to update the Open Road Publishing Media Kit with the verbiage that was provided by the founder/CEO and the co-founder.
I was then notified by the Director of Marketing and Production that the previous Media Kit was confusing for our advertisers to understand. In this design, I then increased the visual hierarchy and cleaned up the overall design to be more easily digestible.
Since the final approval of the 2025 Media Kit, Open Road Publishing has gained 20 new advertisers per week for the month (and counting!).
Note: All design work featured in this case study is done through Open Road Publishing.