The Local Pages Print Collateral

PRODUCTION | BRANDING | SMALL FORMAT PRINT DESIGN

An advertisement agency based in SLC that provides print advertisement solutions to local businesses. The Local Pages (TLP for short) is in the process of rebranding from a phonebook publisher to a travel guide publisher.

Around July of 2019, I updated some print collateral based on Executives’ input to reflect on this change. The Executives noted how TLP had inconsistent branding and needed me to standardize TLP’s marketing collateral to emphasize its primary blue color. With my design updates, TLP now has consistent visualization to stand out amongst the other Open Road Publishing brands.

Note: All design work featured in this case study is done through The Local Pages LLC.